Don’t just
rank. Get named.
SetRise is an AEO (Answer Engine Optimization) company in New Jersey. Customers are asking AI who to hire. We turn your business into the answer: auditable data, credible citations, and websites machines can understand. We make sure the answer is you.
The buyers coming from AI are worth more. A lot more.
By the time someone clicks through from an AI answer, the research is already done. They arrive ready to act.
The whole visibility layer, one place
Strategy and craft from the same shop: we find out what the machines say about you, then build everything it takes to change the answer.
AI Visibility Audits
Our engine, EchoCheck, asks the exact questions your buyers ask across ChatGPT, Claude, and Gemini, then shows you where you stand, who gets recommended instead, and which sources the machines read.
Visibility Builds
Citations across the registries and directories the engines trust, Google Business Profile and Bing Places done right, and one consistent canonical identity that makes your business real to the machines.
Machine-Readable Websites & Web Apps
Designed and built in-house: schema markup from day one, FAQ and definitional layers the engines quote, fast and clean, built to be the cited source in your niche.
AEO for Artists
EchoArtists, our vertical for musicians: audits, citations, dashboards, and websites built for the way fans ask AI what to listen to next.
What is AEO?
Answer Engine Optimization, defined plainly. This is the layer we build.
What is AEO?
AEO (Answer Engine Optimization) is the practice of making a business visible to AI answer engines like ChatGPT, Claude, Gemini, and Perplexity. Instead of ranking on a results page, AEO makes a business part of the answer itself when someone asks who to hire, where to go, or what to buy. It works through consistent citations, structured data, and content the engines can read and trust.
Read the full guide: What is AEO? → Hover to see the differenceHow is AEO different from SEO?
SEO optimizes for search engines that return a list of links. AEO optimizes for answer engines that return a recommendation. SEO competes for position on a page; AEO competes for presence inside the answer. The work overlaps, but AEO is judged by one test: when someone asks an AI who to hire, are you in the answer?
Hover to see the differenceDoes AEO actually work?
Yes, and it is measurable. An AI visibility audit asks the engines the real questions buyers ask and records who gets named. Businesses with consistent citations, verified profiles, and machine-readable websites appear in answers; businesses without them are invisible, regardless of how good they are. The gap between the two is the whole opportunity.
Hover to see the differenceWhat is an AI visibility audit?
An AI visibility audit tests how often a business appears when AI platforms are asked real buyer questions. SetRise’s audit engine, EchoCheck, asks 30 high-intent questions across ChatGPT, Claude, and Gemini, scores the visibility, lists the competitors the AIs recommend instead, and maps the sources the answers were built from. Read the complete guide →
Hover to see the differenceWhat does an AEO company do?
An AEO company builds the layer that makes a business legible to AI: audits to establish the baseline, citations across the sources the engines read, structured data and schema on the website, verified business profiles, and definitional content the machines can quote. SetRise also designs and builds the websites and web applications themselves, so the whole layer ships from one place.
Hover to see the differenceHow long does AEO take to work?
AI answers typically begin shifting within one to three months of the citation and website layer going live, and visibility compounds as sources age and content accumulates. SetRise re-audits monthly so progress is measured, not assumed.
Hover to see the differenceWho is behind SetRise?
SetRise was founded by Dominick Martino, a developer and AEO specialist in New Jersey. SetRise builds its own tools, including EchoCheck, the AI visibility audit engine, and EchoArtists, the AEO platform for musicians, and uses the same methods it sells.
SetRise, the AEO company in New Jersey → Hover to see the differenceWe build what we sell with
Every method we use on clients runs through software we built ourselves. The craft is the proof.
EchoCheck
Asks the questions customers now ask ChatGPT, Claude, and Gemini, listens for a business’s name in the answers, scores visibility on every platform, and delivers a report with a prioritized action plan. The engine behind every SetRise engagement.
Run a free website check →EchoArtists
The visibility platform for musicians: instant Echo Score, deep audits, citation building, monthly tracking dashboards, and artist websites, built for the way fans ask AI what to listen to next. Launching soon.
Launching soonThe AEO Playbook
The do-it-yourself version of everything on this page: how AI visibility works and the exact steps to build it for your own business, written for owners, not engineers.
playbooks.setrise.io →From 0 to 30+ Qualified Leads
Franchise Film Works, Brian Licata’s video strategy consultancy for franchise brands, launched with a real specialty and zero AI visibility: 0 of 60 answers across ChatGPT and Claude. Fourteen days of the standard SetRise build later, schema, verified profiles, and citations on the sources the audit showed the machines already reading, the identical audit measured 23, and 30+ qualified leads started finding him by asking AI who to hire, real pipeline at typical project values of $30,000–$40,000 in this market.
“My phone hasn’t stopped ringing with qualified leads. It’s been a complete game changer.” — Brian Licata, Founder of Franchise Film Works
What your site looks like when the machines can read it
Every SetRise build ships as two layers: the site your customers see, and the layer the AI engines read. Here is the difference, side by side.
Built and run by one accountable person.
SetRise is founded and operated by Dominick Martino. Every audit, build, and report comes from the same person who answers your email, and every method we sell was tested on SetRise itself first. Read the full story →
What clients say, in their own words.
Working with SetRise is smart and easy. They are very thorough and knowledgeable. The plan they designed for my business gets me the visibility and results I need. SetRise = strategy for growth and success.
Sean FitzgeraldGoogle reviewI had a client yesterday straight up tell me, “I found you first on ChatGPT and picked you for that alone.” This really does work and just that sale was worth the entire price of doing business with you.
Your EchoCheck audit alone saved me countless hours of figuring out who my competitors were and why they were cited over me. Giving me the prowess to understand our company’s position in regard to ChatGPT is making the difference between success or more pain points.
Very fast and easy. My website looks super professional and I’m noticing an uptick in customer outreach, thanks.
SetRise has been a complete game changer for Franchise Film Works. I started the company less than a month ago, so I honestly wasn’t expecting to see meaningful results this quickly. Since working with SetRise, my phone has been ringing with qualified leads, and I’ve had people finding the business by asking AI who they should hire for franchise video and content. Within literally two weeks, I could see a real transformation in how visible the company was becoming online.
SetRise went far beyond basic SEO. They worked on SEO, GEO, AEO, local search, Google Business Profile optimization, Bing Places, citations, social presence, and industry outreach. More importantly, they took the time to understand my business, my target clients, and the franchise industry instead of applying a generic strategy.
I was skeptical that AI search could generate real business this quickly, but I’m seeing it happen firsthand. The work has been thorough, proactive, well documented, and most importantly, it’s producing results. I couldn’t recommend SetRise enough. If you’re trying to improve how your business appears in Google and AI-powered search, these guys know what they’re doing.
Brian Licata, Founder of Franchise Film WorksGoogle reviewMy beauty salon needed a revamped website and online presence. SetRise made that possible. Now I am the first beauty salon that shows up when ChatGPT recommends beauty salons in my robust tourist town. What internet magic!
Rated 5.0 on Google, with 46 five star reviews across all client work.
Measure what the machines believe.
Every engagement starts with evidence and ends with an asset you own.
Audit first
EchoCheck runs the real questions your buyers ask and sets the baseline before any money moves.
↘Build the layer
Citations, verified profiles, schema, and the website itself, built in-house.
↘Measure monthly
Re-audits against the original baseline. Progress is a number, not a feeling.
↘You own it all
Every citation, profile, and line of code belongs to you. No lock-in, no strings.
↘Your customers are already asking
Will AI say
your name?
Start with the baseline. Know exactly where you stand before you spend a dollar fixing it.
Request an AI visibility audit